Kendall Jenner Stars in FWRD Fall 2024 Campaign

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Kendall Jenner fronts FWRD’s fall 2024 campaign. Photo: Sonia Szóstak / FWRD

FWRD starts the new season with a bang, unveiling its fall 2024 campaign starring Kendall Jenner. The supermodel pulls double duty as the luxury online retailer’s creative director, bringing her keen eye to the table.

Kendall Jenner for FWRD Fall 2024 Ad

Wearing a cream-colored dress, Kendall Jenner evokes minimal style for FWRD's fall 2024 campaign. — Wearing a cream-colored dress, Kendall Jenner evokes minimal style for FWRD’s fall 2024 campaign. Photo: Sonia Szóstak / FWRD

This season’s trends take center stage in a series of striking images captured by Sonia Szóstak. Minimal dresses, long trench coats, and sleek leather pieces are just a few of the designs that Kendall shows off.

Looking red-hot, Kendall Jenner shows off a JW Anderson dress for FWRD's fall 2024 arrivals. — Looking red-hot, Kendall Jenner shows off a JW Anderson dress and red hosiery for FWRD’s fall 2024 arrivals. Photo: Sonia Szóstak / FWRD

Against bold red and beige backdrops, she exudes a sleek, sophisticated vision. Styled by Malina Joseph Gilchrist, Kendall’s looks are accessorized by sheer hosiery, statement cuff bracelets, and a touch of yellow gold jewelry.

Rocking a trench coat, Kendall Jenner wears The Attico for FWRD's fall 2024 collection. — Rocking a trench coat, Kendall Jenner wears The Attico for FWRD’s fall 2024 collection. Photo: Sonia Szóstak / FWRD

Meanwhile, her beauty look is equally polished. Her brunette locks are pulled back into a sleek bun, complemented by glamorous makeup that accentuates her features. Having previously fronted FWRD’s summer swimwear edit, Kendall is no stranger to the retailer.