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Gigi Hadid’s brand Guest in Residence is ready to shred the fashion scene with its first winter 2024 drop. Inspired by the supermodel’s childhood memories of ski trips in Aspen, the designs take you back to the radical ‘90s ski holidays of yesteryear.
Guest in Residence Winter 2024 Collection
Captured by photographer Matteo Montanari, Gigi fronts the collection’s images, set against a snowy backdrop that complements the luxurious cashmere pieces.
From beanies to scarves, and cozy sweaters, the range has it all. Gigi embraced winter fun, posing with skis and a blower. Stylist Zara Zachrisson curates a color palette that explodes with vibrant hues.
There are bold reds, sunny yellows, electric greens, and bright blues alongside chic neutral tones. Gigi perfectly sums up the drop as “both nostalgic and modern with an energy that’s deeply personal”.
As Gigi makes a statement with Guest in Residence, she’s also heating up the screens in the Victoria’s Secret Holiday ad.
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